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Beyond Strategy
Creating A Winning Organization
THE MASTER COURSE
Workshop 1: In the Ways of the Eagle: Re-inventing the Non Profit: A stimulating workshop that seeks to open the minds of participants to the opportunities provided by modern technology and the evolving workplace. With changing working habits, emergence of generation Y, rapid travel and communication, cheaper equipment and technology, the face of the workplace is changing. While it has brought its challenges, it has also created new opportunities for the non profit. This inspirational session is for those who want ideas on how to capitalise on the emerging scenario to re-invent their non profit organisation. It will show you the opportunities that are available to broaden your beneficiary and geographical reach while minimising overheads. It’s one session you do not want to miss.
Workshop 2: The Ultimate Strategist: Establishing Winning Partnerships and Consortiums: Many non profits are used to running their own show, even if it means duplicating activities. To them, working with the competition just increases the risk of their stealing your donors and having to share the glory and funds. Some of the non profits that have embraced real partnerships and consortiums have realised their potential or the strategic benefits that they offer. Others however, have been forced into them by donors or necessity. Yet partnerships and consortiums can be a real asset in resource mobilisation. The strategic fundraiser knows how to leverage their strengths and weaknesses within winning teams that mobilise more money for everyone. They have learnt how to use their partnerships to mobilise resources from donors they themselves would never have been able to access or benefit from. This eye opening session will show you how you can capitalise on allies and competition to increase your own financial kitty.
Workshop 3: The Trojan Horse: Getting Donors to Fundraise for You. Have you ever got donors to fundraise for you? The ultimate strategists have learnt how to inspire staff of donor organisations to do the fundraising from them, like the legendary Trojan horse. Others will capitalise on donor round tables amongst other tools that get donors talking to other donors on their behalf. Donors have their own language and if you are able to get donors to fundraise from you, the sky is the limit. They can apply more pressure and call in more favours from other donors that you would not be able to do on your own. This session is about playing Trojan – getting donors to do the fundraising on your behalf. It will show you how you can capitalise on some of your donors in ways you never thought possible.
Workshop 4: The Art of War: Beating Your Fundraising Competition to the Prize: You have heard of the art of war for the military. Corporate bodies too have their version. What about non profit organisations? As a fundraiser, you are always competing to win the funds that you need to run your activities against increasingly sophisticated competition. The stakes are high for everyone in the game. The funds are not only critical for maintaining the operations of the organisation, but growing and expanding activities. This workshop is about the art of war for the resource mobilizer. It will take you down an enlightening journey of the principles of war in the resource mobilisation market place. It will equip you with the tools that you need to outwit the competition and win the ultimate prize.
Building The Dream Team
Unleashing the Fundraising Power of Your Organisation
MAIN COURSE (1)
Mini-Course 1: Dawn of a New Era:Navigating the Waters of the New Funding Dispensation
Plenary The New Kids on the Block: Fundraising in the New World Order: The world as we know it is changing. Old economic powers are seeing their resources and influence weakened with new ones increasingly flexing their muscles. For example in 2011, Brazil overtook the UK as the Worlds sixth largest economy. The next decade will see China overtake the USA as the world’s largest economy.
Things have not been helped by the financial crisis in Europe that have seen the economies of Greece, Spain, Italy and Ireland face financial duress. The emerging scenarios have major implications on the resource mobilisation environment. Europe has traditionally been a key source of funds for development in Africa and the less developed countries and this state of affairs does not auger well for future aid. The session will look at the emerging new world order and what it means for resource mobilisation. It will assess emerging trends and advice you on how you can prepare yourself for the new world order.
Beach Talk: Fundraising Treasures From the School of Hard Knocks: Every fundraiser has positive and negative experiences from the field. During the fundraising hunt, they have emerged with both scars and trophies. There are numerous tales of how the prey was successfully hunted down – as well as lost to the bigger, faster or smarter predator. The workshop will be held on the beach and will give participants the opportunity to walk and share their experiences from the school of hard knocks. It will be fun, inspiring and relaxing. Its one you definitely do not want to miss!
Mini-Course 2: Fundraising in the 21st Century: Finding the Elusive Donors
Workshop 1: The Ways of the Hunter: Catching Donors in the Fundraising Jungle: Resource mobilisation is like hunting with the fundraiser being the hunter. The donor is the prey while the competition are the predators. Just like in nature, they come in different forms with lions, hyena’s, leopards, cheaters, jackals, wild dogs amongst others. The fundraising has to scan the environment, identify the prey, strategize and hunt it down. It is not always successful and the prey sometimes gets away. At other times, it’s lost to a better and bigger hunter. While some fundraisers have a great track record, others never seem to catch the prized prey. Each fundraiser has their fundraising style. This workshop will enable you identify which kind of predator you are and how you can best use it to bring the prey home. It will be an insightful and enlightening workshop that will increase your effectiveness as a hunter and success rate in getting donors.
Workshop 2: Playing Cassanova: Writing Seductive PCN’s and Proposals: Many tales have been told about Cassanova, who charmed his way into the hearts of many women of his time. His romantic escapes were legendary, creating a reputation that still fascinates many to this day. Every fundraiser wants to charm their prospective donors into giving them money. In essence, the task is not very different from the young man trying to win over the love of his life. The workshop will show you how to write project concept notes and proposals that win over donors ...... and gets them to establishing long term relationships with your organisation.
Mini-Course 3: Seeking Green Pastures: Unveiling New Fundraising Frontiers
Workshop 1: Tech Savvy: Fundraising in Cyber Space: Have you heard of charity water? It is one of the organisations successfully raising tonnes of money in cyber space. It has capitalised on a refreshingly new business approach backed technology and new media to attract a variety of donors. Yet it is not the only one. Cyber space is the next frontier—it is the future of fundraising just like on-line shopping is for retailers. While many organisations have expressed interest in tapping this source of funds, few of them have managed to. This workshop will help you develop effective strategies that support on-line fundraising.
Workshop 2: The Road Less Travelled: Tapping the Riches of the Individual Donor: While mobilising resources from individuals is common for non profits in western countries, it is less popular in Africa. Non profits in the continent largely rely on institutional donors to mobilise funds. Yet the amount of money raised by churches demonstrates the great potential of this source of funds. The Kenyans for Kenya campaign also raised large amounts of money from individuals within a four week time frame demonstrating the large potential of this source of funding. Technology backed by mobile based payment solutions have opened up new opportunities that can be tapped by savvy organisation interested in diversifying their sources of income. The expanding middle class in Africa, now estimated at 300 million people, presents further opportunities. This workshop will show you how you can tap into this new goldmine and promote your organisation’s sustainability.
Mini-Course 4: Unseen Riches: Prospecting for Gold
Field Workshop: The Midas Touch: Capitalising on Existing Resources to Generate Income: Sometimes, the opportunities of making money are available under our noses. Yet we never see or appreciate them because we are do not have the right income generation mindset. As organisations, we have the capacity to generate resources just like the for profit sector. After all, we go to them same educational institutions and live in the same countries. Why should they generate large profits while we beg others for money, yet we serve the same target groups? This workshop will see to open your eyes to the immense resources around us. It will be held in the world acclaimed Haller park that has turned an old used quarry into a money making enterprise that is a great model for conservation. It will provide you with the opportunity to learn from the experiences of this world winning social enterprise. It will leave you feeling inspired by combining a field outing in a beautiful environment with valuable fundraising lessons. You will definitely leave yearning to start something of your own!
Mini-Course 5: Unleashing The Entrepreneur Within
Workshop 1: A Mighty Hand: Capitalising on Corporates to Mobilise Resource for You. While organisations approach corporate entities for resources to enable them run their activities, few seek their support in mobilising resources on their behalf. Corporate bodies often have large branch and distribution networks that can be of use in reaching their consumers. By working with them, non profits can capitalise on their credibility, customer base, reach and loyalty to mobilise resources for their work. The Kenyan’s for Kenya Campaign demonstrated just how much organisation can raise if they work with the right corporate entities. This workshop will enlighten you on the opportunities available in working with corporate entities to mobilise resources on your behalf. It will show you how to establish the relationships you need to capitalise on this source of funding.
Workshop 2: The Mustard Seed: Starting Your Organisation on a Shoe String Budget: The mustard tree is the basis of a parable told by Jesus over 2000 years ago. Out of a tiny seed grows a mighty tree that stands majestically on the landscape. There are many great organisations that have begun as a spark in the mind of a visionary. These founders have then gone out to build their organisations, brick by brick. This workshop is about building a great organisation from an idea coupled with a small and humble base. It will help you learn from others who have succeeded in rallying people to the cause and mobilising the resources that they need to turn their dreams to reality.
Mini-Course 6: Surfing the Waves: Evolving to the Realities of the 21st Century Environment
Plenary: Going Digital: Creating an Internet Based Non Profit: We are living in amazing times. Technology has transformed the way in which we communicate and work. It is now possible to work and communicate with people in record time from the comfort of ones bedroom. Technology now gives us the opportunity to build and run a non profit on line. For those interested in conquering new frontiers, this session is one that you cannot afford to miss!
Plenary: When the Going Gets Tough: Navigating Your Organisation Through Tough Financial Times: These are tough times for many non profit organisations. The continuing financial crisis in Europe is taking a toll on their fundraising activities. Funding deficits are growing, financial reserves being whittled down and staff being let go. Others are being forced to sell priced assets. Many organisations are afraid of what the future holds for them. This plenary is for organisation’s that need advice on what to do when the going gets tough.
The Social Enterprise
A First Class Ticket to Sustainability
MAIN COURSE (2)
Mini-Course 1: Dawn of a New Era: Navigating the Waters of the New Funding Dispensation
Plenary 1: The New Kids on the Block: Fundraising in the New World Order: The world as we know it is changing. Old economic powers are seeing their resources and influence weakened with new ones increasingly flexing their muscles. For example in 2011, Brazil overtook the UK as the Worlds sixth largest economy. The next decade will see China overtake the USA as the world’s largest economy. Things have not been helped by the financial crisis in Europe that has seen the economies of Greece, Spain, Italy and Ireland face financial duress. The emerging scenarios have major implications on the resource mobilisation environment. Europe has traditionally been a key source of funds for development in Africa and the less developed countries and this state of affairs does not auger well for future aid. The session will look at the emerging new world order and what it means for resource mobilisation. It will assess emerging trends and advice you on how you can prepare yourself for the new world order.
Beach Talk: Fundraising Treasures From the School of Hard Knocks: Every fundraiser has positive and negative experiences from the field. During the fundraising hunt, they have emerged with both scars and trophies. There are numerous tales of how the prey was successfully hunted down – as well as lost to the bigger, faster or smarter predator. The workshop will be held on the beach and will give participants the opportunity to walk and share their experiences from the school of hard knocks. It will be fun, inspiring and relaxing. Its one you definitely do not want to miss!
Mini-Course 2: Reinventing Development- Securing the Future of Your Organisation
Workshop 1: Social Enterprise: The Future of Development: With traditional sources of funding becoming harder to get and donors insisting on contributions from non profits, social enterprise is becoming an interesting proposition. Many non profits aspire to generate money of their own that is not only free from donor requirements but can also guarantee their sustainability. However, social enterprises also present a great opportunity as an approach for implementing sustainable development activities on their own. It is this aspect that has captured the interest of many investors and even donors.This workshop will look at social enterprise and its realistic prospects as a resource mobilisation tool. It will help you figure out whether it is a tool that your organisation can capitalise on either to implement its activities or mobilise funds.
Workshop 2: Eight Approaches to Social Enterprise: There are many approaches or models to social enterprise. Some non profits get confused as to how they can engage in enterprise without compromising their existing programs. There are also concerns about what kind of impact it could have on its stakeholders including beneficiaries and including donors.Furthermore, establishing and running a social enterprise is not easy. The landscape is however littered with both success stories and disasters. Just how do some organizations manage to make a success of it while others can’t seem to make it work? What options, if any, should your organization consider? This workshop deals with eight approaches a non profit can use to capitalise on social enterprise. The workshop will help shape your thinking on what the alternatives and what the best options for your social enterprise are.
Mini-Course 3: Getting Smart: Planning for the Social Enterprise
Workshop 1: Business Plans: Developing the Business Proposition: A business plan is a critical planning and strategic document for anyone planning to start a business. It not only guides you on the viability of the business, but it also provides a well thought out roadmap for its success. It can make the difference between success and failure. Furthermore, if you are interested in mobilising funds to support the enterprise, a business plan will be a great asset in proving the viability of the initiative. This workshop will show you how to make a business plan for the proposed enterprise.
Workshop 2: Brainstorm: Generating Social Enterprise Ideas: Key to the success of any social enterprise, is the possession of a good and viable idea. While many non profits may be interested in trying out social enterprises, they have no idea on what to base it on. This workshop will be used to brainstorm on potential social enterprise ideas. They will range from the tried and tested to the new, innovative and potentially risky. It will be a stimulating, interactive and enriching session that will leave you yearning for more.
Mini-Course 4: Unseen Riches: Prospecting for Gold
Field Workshop: The Midas Touch: Capitalising on Existing Resources to Generate Income: Sometimes, the opportunities of making money are available under our noses. Yet we never see or appreciate them because we are do not have the right income generation mindset. As organisations, we have the capacity to generate resources just like the for profit sector. After all, we go to them same educational institutions and live in the same countries. Why should they generate large profits while we beg others for money, yet we serve the same target groups? This workshop will see to open your eyes to the immense resources around us. It will be held in the world acclaimed Haller park that has turned an old used quarry into a money making enterprise that is a great model for conservation. It will provide you with the opportunity to learn from the experiences of this world winning social enterprise. It will leave you feeling inspired by combining a field outing in a beautiful environment with valuable fundraising lessons. You will definitely leave yearning to start something of your own!
Mini-Course 5: Turning Dreams to Reality
Workshop 1: Financing Options: Finding the Money to Oil the Enterprise: The social enterprise will require capital to get it started. This includes both financial and in-kind capital. There are many ways this capital can be raised including investments from the organisation, donors, external investors, loans amongst others. Other strategies include leveraging the enterprise against the existing resources of the non profit. This workshop will provide you with the options that exist. It will also show you how you can begin the social enterprise on a shoe string budget!
Workshop 2: Getting Started: Establishing the Social Enterprise: Getting the social enterprise started is both exciting and challenging. This workshop will take you through what you need to consider in starting the social enterprise. What are the potential minefields? What kind of staff do you recruit? How do you balance between your non profit and non profit activities? In short, what do you need to do to ensure the success of your business? Based on lessons from non profits that have walked this journey, this workshop will ensure that you set off on your social enterprise journey on the right footing.
Mini-Course 6: Surfing the Waves: Evolving to the Realities of the 21st Century Environment
Plenary: Going Digital: Creating an Internet Based Non Profit: We are living in amazing times. Technology has transformed the way in which we communicate and work. ICTs present the new frontier for the fundraiser. With ICTs, organizations can reach far more people cost effectively. It is now possible to work and communicate with people in record time from the comfort of ones bedroom. Technology now gives us the opportunity to build and run a non profit on line. For those interested in conquering new frontiers, this session is one that you cannot afford to miss!
Plenary: When the Going Gets Tough: Navigating Your Organisation Through Tough Financial Times: These are tough times for many non profit organisations. The continuing financial crisis in Europe is taking a toll on their fundraising activities. Funding deficits are growing, financial reserves being whittled down and staff being let go. Others are being forced to sell priced assets. Many organisations are afraid of what the future holds for them. This plenary is for organisation’s that need advice on what to do when the going gets tough.
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